19 Sep, 2014

5 Tweaks to Your Website That Could Increase Sales 300%
Tom Wentworth, mashable.com

This article is part of SWOT Team, a new series on Mashable that features insights from leaders in marketing, brand-building and public relations.

A company website is a must-have in today’s Internet-driven economy. But while most compani…

19 Sep, 2014

17 Things Great Leaders Always Say to Their Employees
BY John Brandon @jmbrandonbb, inc.com

LEAD

Want to be a great leader? Say these phrases to your employees.

Quick, name your favorite boss of all time. I’ll wait here for you to think of him or her.

Playing Jeopardy music.

OK, do you have the answer?

Now think about something…

17 Sep, 2014

Peter Thiel: Google Has Insane Perks Because It’s A Monopoly
Drake Baer, businessinsider.com

In his new book “Zero to One,” PayPal cofounder, billionaire tech investor, and suit-hater Peter Thiel argues that Google is a monopoly — and every company should want to be one, too.

Thiel says a monopoly is “a kind of company that’s so good at…

11 Sep, 2014

7 Influential Bay Area Business Leaders
BY Drew Hendricks @DrewAHendricks, inc.com

LEAD

The Bay Area has a pretty high concentration of influential people, especially if you were to measure influence by the Time 100 list.

Peppered throughout the list of athletes, politicians, tech mavens on Time’s list of the 100 Most…

8 Sep, 2014

6 Google Analytics tools your company probably isn’t using but should
John Boitnott, venturebeat.com

GUEST POST

Google Analytics is a powerful and free service that businesses often use to measure the effectiveness of their online marketing campaigns. The system is genuinely intuitive and offers many services that businesses have used since it…

6 Sep, 2014

4 Ways to Build Your Business Being Nice to Strangers at Parties
Eric Schiffer, entrepreneur.com

If your’re determined to drive explosive growth at your business, stop hiding in your office like a mole, playing the latest version of Black Ops in the dark.

Smart CEOs think like tigers: They hunt at night—making the most of parties and events…

22 Aug, 2014

4 alternatives to increasingly expensive Facebook ads
Drew Hendricks, AudienceBloom, venturebeat.com

GUEST POST

The news that the average cost of a Facebook ad had jumped 123 percent compared to a year ago was disheartening for small businesses.

Until recently, growing businesses and startups had found the social media site an affordable plac…

18 Aug, 2014

How to go from tech founder to a CTO/leader role
Darshan Somashekar, drop.io/Young Entrepreneur’s Council, venturebeat.com

GUEST POST

How do you create a scalable tech team capable of tackling and building on thousands of lines of your own untested code? If you’ve ever faced this question, you know how daunting it is — so I’d like to share some lessons from my own…

About Kenneth Lo, PMP

Journal of a Tech Entrepreneur